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NO plastic,
No problem.

Nothing unnecessary goes into our gum. 

Better ingredients and a better attitude gives you a better gum. 

Most gum today is filled with petro-chemicals (plastics, to me and you), aspartame (an artificial sweetener), and BHA (a synthetic antioxidant).

We believe gum can be better. Therefore True Gum.


By only using the best quality ingredients, and combining those with a plastic free ethos, you get a gum that tastes great and is biodegradable at the same time. 

Chicle gum base

Instead of using a traditional plastic-filled gum base, we use chicle base, which comes from the sap of the Sapodilla tree. The chicle sap is harvested sustainably, and no trees are cut down or harmed. It actually gives the local ‘chiceleros’ an incentive to protect and preserve the gum trees. 

Plant based sweeteners

We use the low-calorie sweeteners stevia glycosides and xylitol. Stevia glycosides is a sugar substitute and originally derived from plant leaves, while xylitol originally is derived from birch. 

All natural flavour

Nothing artificial goes into our gum, and our flavours are no different. Just real flavours from real ingredients, and this is never going to change.

Vegetable glycerin

To stop your gum from drying out, we add a bit of vegetable glycerine. Most glycerin used today comes from palm oil, but we do not want to contribute to deforestation of palm trees. In stead we only use rapeseed glycerin. 

Plastic sucks.
So don't chew it.

Gum bases are at the core of any conventional chewing gum. This is the collective name for any number of smaller ingredients like polyvinyl acetate (a micro plastic polymer), petroleum, lanolin, petroleum wax, stearic acid and latex, among others.


Essentially, this means that the vast majority of gum bases are plastic based, which mean they are not bio-degradable, and can also contain substances like BHA and BHT, which have been shown to have hormone disturbing effects.


Plastic is bad for the planet, and bad for people too. This is why we say plastic sucks, and think plastic should go where it belongs; in the bin.