PLASTIC FREE
CHEWING GUM.

We love gum, just not what is out there, so we made our own.
A plastic free, vegan and biodegradable chewing gum. Made in Denmark.

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Plastic is at the core of
conventional gum…

A chiclero harvesting gum sap

… but we thought that this could be improved. So we swapped out the plastic for natural tree sap from the Central American sapodilla tree.

Plastic is at the core of
conventional gum…

… but we thought that this could be improved. So we swapped out the plastic for natural tree sap from the Central American sapodilla tree.

It’s harvested using a technique that has been practiced by Chicleros for hundreds of years.

Raw chicle

As the process does not require trees to be cut down, chicle is a sustainable resource.

It helps conserve the forest, whilst supporting local communities and farmer cooperatives.

Using this tree sap also provides a natural and plantbased alternative to conventional plastic bases.

lots of stretched gum

This gum base is what makes True Gum unique, both in texture and story, so why go for plastic when there’s a planet-friendly alternative?

This gum base is what makes True Gum unique, both in texture and story, so why go for plastic when there’s a planet-friendly alternative?

Thousands of gum pieces
what makes True gum a true gum?

Choose between four
unique flavours.

Changing chewing gum, for good.